eToro first to give retail investors financial exposure to Facebook Libra project 

11th July 2019 – eToro, the multi-asset investment platform, today announces the launch of its latest portfolio, offering investors the opportunity to take a stake in the companies involved in Facebook’s Libra project.

Yoni Assia, CEO and Co-founder of eToro, comments: “The Facebook Libra project presents a seismic shift for global finance as it is the first time we are seeing a tech giant make a move into finance using crypto. We want to give people the opportunity to take a stake in it as in the past, only the private companies and individuals involved in these historic developments have benefitted from them. We want to change that.

“eToro’s mission is to open up global markets for everyone and is the only place retail investors can get exposure to developing technologies such as the Libra Coin, via a managed and regulated investment product for free.”

The portfolio comprises of the 13 publicly-traded companies involved in the Libra Association and as more companies join it, eToro will look to rebalance the portfolio, where possible. The minimum investment is just $2,000.

Assia adds: “Our range of portfolios are about making it as easy as possible for investors to access the assets they want across a range of themes and ideas that they’re passionate about. That could be anything from renewable energy to big tech, from cyber security to the medical cannabis industry. Given the importance of the Libra project, this portfolio was devised just two weeks after the project’s whitepaper was made public.”

Companies in the Libra portfolio include: Mastercard (MA); Paypal (PYPL); VISA (V); Booking Holdings INC (BKNG); eBay (EBAY); Lyft (LYFT); MercadoLibre (MELI); Spotify (SPOT); Uber (UBER); Facebook (FB); Iliad (ILD.PA); Vodafone (VOD) and Farfetch (FTCH).