Litecoin has signed a jaw-dropping new partnership deal with NFL team the Miami Dolphins, according to an official press release.
The deal comes just months after Litecoin sponsored UFC 232, with its logo being branded all around the octagon for a fight between Jon Jones and Alexander Gustafsson in December.
Not only will upcoming NFL games at the Hard Rock Stadium feature unique Litecoin advertising, attendees will also have the option of paying for tickets with both Litecoin and Bitcoin, with 50% of the proceeds going to charity.
“We’re thrilled to see Litecoin become the official cryptocurrency of the Miami Dolphins,” said Charlie Lee, creator of Litecoin.
“This collaboration propels Litecoin in front of an audience of millions of people around the world at a time where adoption of cryptocurrencies continues to gain momentum and the ecosystem is able to support real-world use cases in ways previously not possible. We see this as a powerful way to raise awareness and educate people about Litecoin and cryptocurrencies on a tremendous scale.”
The positive sentiment was echoed by Miami Dolphins Vice President and Chief Information Officer Kim Rometo, who said: “The Miami Dolphins are always looking for ways to enhance the fan experience, and this partnership with Litecoin provides the ability for guests to enjoy our 50/50 raffle while donating to a great cause.”
Despite falling in recent weeks, the price of Litecoin remains above $100 following a fruitful year for the world’s fourth-largest cryptocurrency.
Having fallen to a low of just $23 in December, Litecoin has since risen by 368%, with a current market cap of $6.5 billion.
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