Pokee greenlights ‘win-win’ cryptocurrencies

Greenwich Village, New York restaurant, Pokee, is now accepting three cryptocurrencies, Ethereum, OmiseGo and IOSToken, alongside cash, cheques and cards.

The venture, which specialises in Hawaiian-style poke bowls, believes that these platforms are where the real value of cryptocurrencies lies. They allow for the creation of decentralised applications, which free up small businesses from having to deal with onerous traditional banking fees, it argues.

Owner, Sa Wang, comments: “Cryptocurrency users tend to be young, technologically savvy and fairly wealthy. They also have consistently demonstrated consumer loyalty to merchants that work to support cryptocurrencies. Not only are we able to save money by avoiding credit card fees, we are also able to market to an increasing population of passionate consumers. It’s a win-win and I’m surprised more restaurants haven’t made the option available.”

Sheba Karamat

Sheba has 20 years’ experience in growing and running recruitment businesses, placing executives with financial and digital tech backgrounds into organisations such as Disney, Aviva, BBC, Barclays, News UK and Penguin Random House. Heavily involved in the sale of her previous recruitment business to James Caan CBE, the Dragons Den entrepreneur. Founder and CEO of Coin Rivet and mother to four amazing children.

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