But Ryan Montoya, the Kings’ chief technology officer, says the franchise’s commitment to pioneering tech will not be derailed by other teams playing catch up.
He told Front Office Sports: “We have a very tech-savvy ownership group and innovation is a given – it’s part of our DNA.
“As an organisation, any organisation, you should always be focused on how to disrupt yourselves before you’re disrupted.”
Montoya also spoke about the initial success of Bitcoin payment options – before the value skyrocketed.
“People from all over the world were buying Kings jerseys, tickets, different Kings gear,” he said.
He added that some season ticket holders still pay in Bitcoin.
The team was the second NBA franchise to accept Bitcoin as a method of payment for tickets and merchandise.
Mavericks chief technology officer David Herr said it is an option for those who want to use it while also allowing the business to prepare for more wide-scale adoption.
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